About Property Maximiserreal estate industry experience getting top ranking results

The inspiration behind... PropertyMaximiser.com.au

Property Maximiser is a service provided by the team at Defuzz Internet Marketing.

In the tough real estate market today, a PropertyMaximiser website could be the difference between a quick sale, and a property being on the market for weeks, if not months.

So, Defuzz founder Cindy had an idea... after having worked full-time with a leading Australian real estate group as their eMarketing Coordinator for almost 2 years.

Cindy's biggest achievement during this time was obtaining a #1 Google ranking for her Hunter Valley Zone website, which was primarily buit for Search Engine Optimisation purposes. The site has been at the top of Google rankings for the last 3 years - even without any extra work (other than a branding change) having been done on it. It is currently sitting in 3rd position for the highly competitive term "Hunter Valley real estate" (as at 31 October, 2011).

Cindy also assisted with the continued training and support of real estate agents Australia wide, helping them not only to properly utilise their websites as a marketing tool, but providing them with basic training in Search Engine Optimisation techniques.

Cindy's major project during her time at the real estate group's head office was to built a series of website templates as a service for real estate agents who owned a portfolio of domain names that were sitting around gathering dust. Templates were built for each real estate focus area of the business: Residential Sales, Rentals, Commercial Property, Holiday Rentals and Prestige/Fine Homes.

This was a very successful venture, with close to 100 sites being launched during Cindy's time at the company.

We thought that ALL real estate agents could benefit from Cindy's experience and knowledge, so we decided to launch PropertyMaximiser for that reason.